When a crisis occurs, our staff can help construct a sound media strategy by anticipating reporters' questions and planning appropriate responses. Additionally, we regularly monitor issues and/or concerns impacting comparable institutions and offer sound issues management advice to reduce, to the extent possible, any negative impact on Texas A&M. We also offer, at no cost, an intensive media-training seminar to help students, faculty and administrators deal effectively with the media.
Our communications team serves as the central point for all university-wide news, information and related initiatives, with emphasis on proactive approaches. We are committed to providing leadership in effectively telling the Texas A&M story through exemplary communications that convey coordinated and consistent messages for internal and external audiences.
News & Information
Charged with identifying, preparing and distributing newsworthy information about the university, its faculty, staff and students, our news & information services staff facilitates print and broadcast coverage by developing news and feature stories about innovative activities and interesting people. These stories are provided to the most appropriate media — both print and electronic — at the local, state, national and international levels.
Our staff helps determine how to best present your work to the media and succeed in getting positive media coverage. We are also the primary point of contact for media seeking information, including assistance in identifying faculty experts on a variety of topics.
Texas A&M Today
The Division of Marketing and Communications produces Texas A&M Today, an online publication that is also distributed to approximately 70,000 subscribers that promotes the strategic priorities of the institution while also helping to enhance the reputation, visibility and understanding of Texas A&M. We work closely with representatives from the 10 academic colleges and other campus units to publicize significant research findings, creative work, major initiatives and campus events.