Sesquicentennial Speaker Series: Anthony Wood
Texas A&M University will kick off the Sesquicentennial Speaker Series on Oct. 8 with a conversation featuring Aggie inventor and entrepreneur Anthony Wood ’87, moderated by Texas A&M President Susan Ballabina. Wood will discuss entrepreneurship, innovation, the Aggie experience and his perspective on the role Aggies can play in shaping Texas A&M’s next 150 years.
Overview
The Sesquicentennial Speaker Series celebrates Texas A&M University’s 150th anniversary by featuring current and former students whose stories reflect the university’s impact across Texas, the nation and beyond.
To launch the series, Anthony Wood ’87 — inventor, entrepreneur and founder of Roku — will sit down for a conversation about innovation, entrepreneurship and the Aggie experiences that helped shape his path from DVR creator to streaming TV pioneer.
Event: Sesquicentennial Speaker Series: A Conversation with Anthony Wood
Date: Oct. 8
Time: 7 p.m.
Location: Rudder Theatre
Admission: Free ticket required through the MSC Box Office
Event information: https://150.tamu.edu/events/index.html
Downloadable Assets
We have provided graphics designed for your channels to help lift and support the event.
Promotional Graphics
This package includes graphics for TV monitors and web sliders.
Digital Signage
This package includes graphics for digital signage.
Thumbnail Image
This package includes a thumbnail to use in calendar events, web graphics and other digital spaces.
Mobile App
This package includes a 16×9 image to be used on mobile apps and other digital spaces.
Visual Guidelines
When creating your own content to highlight university events, be sure to use the university’s approved identity and imagery.
- Use approved brand logos, colors (Primary: Aggie Maroon #500000, White) and typography (Oswald, Open Sans).
- Provide alt text for all images to ensure accessibility.
Amplify the Message
Ways to Engage- Share the event on college, school, unit or division social channels.
- Encourage students, faculty, staff and former students to reserve a free ticket through the MSC Box Office.
- Highlight connections to entrepreneurship, innovation, technology, leadership and the Aggie experience.
- Share reminders leading up to Oct. 8.
- Post live or recap content from the event, including key takeaways and quotes when approved.
- Include the event in newsletters, digital signage, calendars and email/app announcements.
- Reshare official Texas A&M 150th anniversary content related to the Speaker Series.
Messaging Guidance
The Big Idea
Anthony Wood’s story reflects the power of Aggie innovation — showing how curiosity, persistence and an entrepreneurial mindset can change the way people experience the world.
Key Message
Join Texas A&M for the first Sesquicentennial Speaker Series event featuring Anthony Wood ’87, inventor, entrepreneur and founder of Roku, in conversation about innovation, entrepreneurship and the Aggie experience.
Supporting Messages
- Anthony Wood ’87 helped transform the television experience through the invention of the DVR and the creation of Roku.
- The conversation will explore Wood’s inventive nature, entrepreneurial journey and vision for the future.
- The event will be moderated by Texas A&M President Susan Ballabina.
- Wood will share his perspective on Texas A&M’s next 150 years and the role Aggies can play in shaping what comes next.
- This event launches the Sesquicentennial Speaker Series, which will continue throughout Texas A&M’s 150th anniversary celebration.
Sample Copy Blocks
X/Twitter
- Join us Oct. 8 as Anthony Wood ’87, inventor, entrepreneur and founder of Roku, kicks off Texas A&M’s Sesquicentennial Speaker Series in Rudder Theatre. Free ticket required through the MSC Box Office. #TAMU150 #TAMU
- From DVR creator to streaming TV pioneer, Anthony Wood ’87 has helped transform how the world watches TV. Hear his story on Oct. 8 at the first Sesquicentennial Speaker Series event. #TAMU150 #TAMUStories
- Aggie innovation takes the stage on Oct. 8. Anthony Wood ’87 joins Texas A&M for a conversation on entrepreneurship, invention and the university’s next 150 years. #TAMU150 #Aggies
LinkedIn/Facebook:
- Texas A&M University will kick off the Sesquicentennial Speaker Series on Oct. 8 with Anthony Wood ’87, inventor, entrepreneur and founder of Roku. Moderated by Texas A&M University President Susan Ballabina, the conversation will explore Wood’s path from DVR creator to streaming TV pioneer, the Aggie experience that helped shape him and his perspective on Texas A&M’s next 150 years.
Reserve your free ticket through the MSC Box Office.#TAMU150 #TAMU #TAMUStories
- A love of “Star Trek: The Next Generation” and frustration with stacks of videotapes helped inspire Anthony Wood ’87 to create the digital video recorder — an innovation that eventually led to Roku and changed the way people watch television.
Join us Oct. 8 at 7 p.m. in Rudder Theatre for the first Sesquicentennial Speaker Series event as Wood discusses entrepreneurship, innovation and the role Aggies can play in shaping what comes next.
#TAMU150 #TAMU #Innovation
Email/App Callout or Blurb
Join Texas A&M University on Oct. 8 for the first event in the Sesquicentennial Speaker Series featuring Anthony Wood ’87, inventor, entrepreneur and founder of Roku. Moderated by Texas A&M University President Susan Ballabina, the conversation will explore Wood’s journey from DVR creator to streaming TV pioneer, his Aggie experience and his perspective on Texas A&M’s next 150 years.
Oct. 8 | 7 p.m. | Rudder Theatre
Reserve your free ticket through the MSC Box Office.
General Event Caption
Aggie innovation takes center stage.
Anthony Wood ’87, inventor, entrepreneur and founder of Roku, will kick off Texas A&M’s Sesquicentennial Speaker Series with a conversation on entrepreneurship, innovation and the Aggie experience.
Oct. 8
7 p.m.
Rudder Theatre
Free ticket required through the MSC Box Office.
#TAMU150 #TAMU #TAMUStories
Innovation-Focused Caption
From DVR creator to streaming TV pioneer, Anthony Wood ’87 has helped shape the way people experience television.
Join us Oct. 8 as Wood shares his story, his inventive mindset and his perspective on Texas A&M’s next 150 years during the first Sesquicentennial Speaker Series event.
#TAMU150 #Innovation #Aggies
Student-Focused Caption
Students are invited to hear from Anthony Wood ’87, founder of Roku, at the first Sesquicentennial Speaker Series event on Oct. 8. Don’t miss this conversation on entrepreneurship, creativity and how Aggies can help shape the future.
Reserve your free ticket through the MSC Box Office.
#TAMU150 #TAMU
Voice and Tone
When creating your own content to highlight university events, be sure to use the university’s approved brand voice and tone.
- Messaging Themes
- Innovation and Entrepreneurship; Aggie Experience; Leadership and Impact; The Next 150 Years; Curiosity, Creativity and Service
- Tone
- Inspiring; Forward-looking; Conversational; Proud; Welcoming
- Hashtags
- #TAMU150 #TAMU #TAMUStories #Aggies #HigherEd #Innovation
Keywords
to use in your copySearch engine optimization (SEO) is about crafting the language you use in your online content and information architecture so that it is discoverable by search engines. Crafting your content with care can help extend your reach through search results.
- Texas A&M 150th Anniversary
- Aggie Innovation
- Texas A&M and Roku
- Aggie Entreprenuership
Maximize Your Content’s Impact
SEO involves more than just using keywords. It’s also important to include links to relevant resources, such as the Anthony Wood’s profile on the Stories site. Use these templates and keywords for your own contribution to Texas A&M’s 150th Celebration. Additionally, try to anticipate common questions that users might have and answer them directly on your page. For example:
- Did Anthony Wood go to Texas A&M?
- What program was Anthony Wood in at Texas A&M?
- Does Texas A&M partner with Roku?
- What events are included in Texas A&M’s 150th Celebration?
- What is special/unique/different about Texas A&M?
- Why should I go to Texas A&M?
Have questions about this Content Package?
Get in touch with our brand team. Email Laura Root, Executive Director of Brand Expression, for more information.
Email our brand team