Texas A&M University Division of Marketing & Communications
Texas A&M University
Texas A&M University Division of Marketing & Communications

Web Branding

All Texas A&M University websites within the tamu.edu domain must comply with brand guidelines by using approved web fonts, colors and logo specifications.

Texas A&M University website on mobile view

Website Branding Requirements

Branding on websites and in digital environments has slightly different implementation requirements.

Student on campus has their laptop open to an Aggie UX site

Best Practices for Website Branding

Review baseline branding requirements for service or event websites for colleges, departments, conferences and more.

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heading levels of web fonts

Aggie Brand Fonts

View fonts for body copy, headline and display fonts to be used in print, web and digital environments.

View fonts
A computer open to a web page where a color picker is being used to identify the hex code of a maroon button

Web Color Palette

Find HEX and RGB values for brand colors on digital, on-screen materials.

View color palette
texas A&M university coded unit identities

Unit Identity for Web

Find coded examples of Texas A&M unit identities for colleges, departments, offices and divisions.

Get coded unit identities for web

Save Time with Aggie UX

Quickly create accessible, brand compliant websites using Aggie UX, Texas A&M University’s user-focused design system and framework for Texas A&M websites.

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