Logo Guidelines
When using any Texas A&M University logo, be sure to scale all marks proportionally and use the electronic logo files as provided in the brand toolbox with a registered trademark symbol.
![Phone showing an instagram post from Texas A&M of an incoming freshman holding their admittance banner](https://d26fti783qamsb.cloudfront.net/wp-content/uploads/2024/06/19171901/logo-rules.jpg)
Incorrect Usage of the Texas A&M Logo
![Examples of how you should not modify the Texas A&M University logo](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/dont-modify.jpg)
Don’t Modify
Don’t distort, modify or remove elements from the official university logos provided in the brand toolbox.
![Examples of how not to create your own Texas A&M logos](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/dont-create-your-own-logos.jpg)
Don’t Create Your Own
Don’t create your own logo, use incorrect colors or add elements to the official university logos.
![An example of how you should not reverse the colors of the Texas A&M block logo](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/dont-reverse-colors-logo.jpg)
Don’t Reverse the Colors
Don’t reverse the TAM Logo Box as white with a maroon TAM.
![An example of how not to resize the Texas A&M logo box](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/dont-resize-logo.jpg)
Don’t Resize the TAM Logo Box
Don’t recreate the TAM Logo Box with a different size box.
Clear Space
Clear space is necessary to provide breathing room around the unit identity. Leave a clear space around the top, bottom, left and right of the logo that is half of the “T width” in the TAM.
![an example of the amount of clear space to provide around the Texas A&M logo](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/box-clear-space.jpg)
Box TAM Example
Using the span of the “T width,” build in padding out from the box, not including the registration mark.
![An example of the amount of space to provide around the Texas A&M block logo](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/block-clear-space.jpg)
Block TAM Example
Using the span of the “T width,” build in padding out from the edges of the logo.
Multiple Unit Identities
If you need to identify more than one university entity equally on a communication, use the following guidelines:
![Examples of how you should use Texas A&M TAM logo](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/one-logo-guidelines.jpeg)
Use One Logo
Use one logo, preferably the TAM Logo Box, and list multiple units as part of the content or within the design.
![Examples of how you should not modify the Texas A&M TAM logo with school names](https://marcommwebsdev.wpenginepowered.com/wp-content/uploads/2024/03/logo-do-not-guidelines.jpeg)
Don’t Stack Logos
Don’t use more than one unit identity in the same design space (i.e. the same page of a print communication, T-shirt or website page).
Download Official Texas A&M Logos
Texas A&M has a suite of logos available for download for use in official university print and digital materials.
View Logo Downloads