Logo Guidelines
When using any Texas A&M University logo, be sure to scale all marks proportionally and use the electronic logo files as provided in the brand toolbox with a registered trademark symbol.
Incorrect Usage of the Texas A&M Logo
Don’t Modify
Don’t distort, modify or remove elements from the official university logos provided in the brand toolbox.
Don’t Create Your Own
Don’t create your own logo, use incorrect colors or add elements to the official university logos.
Don’t Reverse the Colors
Don’t reverse the TAM Logo Box as white with a maroon TAM.
Don’t Resize the TAM Logo Box
Don’t recreate the TAM Logo Box with a different size box.
Clear Space
Clear space is necessary to provide breathing room around the unit identity. Leave a clear space around the top, bottom, left and right of the logo that is half of the “T width” in the TAM.
Box TAM Example
Using the span of the “T width,” build in padding out from the box, not including the registration mark.
Block TAM Example
Using the span of the “T width,” build in padding out from the edges of the logo.
Multiple Unit Identities
If you need to identify more than one university entity equally on a communication, use the following guidelines:
Use One Logo
Use one logo, preferably the TAM Logo Box, and list multiple units as part of the content or within the design.
Don’t Stack Logos
Don’t use more than one unit identity in the same design space (i.e. the same page of a print communication, T-shirt or website page).
Download Official Texas A&M Logos
Texas A&M has a suite of logos available for download for use in official university print and digital materials.
View Logo Downloads